Palo Alto, Calif.  – May 21, 2015 – Globo Plc , the global provider of enterprise mobility management and application development platforms and services, has released a new report, “Codeless Mobile App Platforms: Quantifying Value and Analyzing Strategy,” commissioned through Peter Crocker of Smith’s Point Analytics, a mobile market research firm.

Over the past eight years, the demand for mobile apps in the enterprise has surged, but companies can’t keep pace due to the lack of proficient in-house mobile programmers. Today, many companies suffer a mobile app backlog, exorbitant app development costs, hampered employee productivity, and the inability to support app development requests from line of business managers within organizations. This Globo-commissioned report illustrates that codeless app platforms are a solution to these issues.

Report Highlights Codeless Mobile App Platform Benefits

• Reduces the time required to create apps from months to weeks
• Enables the average mobile app developer to create 4 apps per month
• Eliminates reliance on expensive, skilled programmers by giving non-developers the tools to create apps for a range of mobile operating systems and the Web
• De-centralizes app development and gives lines of business within organizations the capability to create apps
• Enables companies to mobilize enterprise data and create apps that increase employee productivity, to deliver productivity gains of up to $12,450 per year for each enterprise app user
• Utilizing codeless development platforms, app development vendors can provide their customers up to $4.8 million in value for each mobile app

The report analyzes different mobile app strategies, app platform approaches (codeless and mixing native app strategies with codeless), and the productivity returns, ROI and value of codeless app platforms.

To download the full report, visit here.

About Globo
Globo Plc is a global provider of complete enterprise mobility solutions and SaaS. Our GO!Enterprise (EMM) and GO!AppZone (MADP) offerings help businesses expand their engagement with employees and customers through the mobile channel via a secure and extensible environment that runs on all smart devices. The Group operates internationally through subsidiaries and offices in U.S., U.K., Europe, Middle East and South East Asia. Globo was included in the 2014 Gartner Enterprise Mobility Management Magic Quadrant report, in Ovum’s 2014-15 Decision Matrix for EMM Solutions and in IDC’s January 2015 report on Mobile Enterprise Application Development Platforms.

About GO!AppZone
The GO!AppZone platform includes GO!AppZone Studio, a powerful integrated development environment (IDE) for rapid visual development of apps. It provides rich functionality and advanced features that enable developers to build secure mobile business apps that communicate with back-end systems and run on any mobile device. GO!AppZone Studio strikes the balance between freedom in the customization of the UI and rapid application development by leveraging the hybrid technology (HTML5 and native) of our enterprise platform. With a choice of on-premise or cloud services for deployment of the mobile backend services, you can manage your mobile apps from a single administrative console. By leveraging a ready-made back-end server, you can accelerate the total time to market of your enterprise mobility solutions.  The GO!AppZone platform also includes on-demand services (SaaS) to build, test, and deploy your mobile apps.

For more information visit www.globoplc.com.

CONTACTS
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